To set a realistic salary for a software engineering role, start by benchmarking against current market data for the specific role level, technology stack, and location, then factor in your total compensation structure and the competitive pressure for the skills you need. A realistic salary is one that attracts qualified candidates without being arbitrarily above or below what comparable employers are offering for equivalent roles. The questions below unpack each dimension of that process in detail.

What factors determine a software engineer’s salary?

A software engineer’s salary is shaped by a combination of experience level, technical specialization, industry, company size, and geography. No single factor dominates in isolation. The interaction between these variables is what produces the wide range you see in software engineering pay across the market, and understanding each one is essential before setting a figure.

Experience level is the most visible driver. A junior engineer with two years of experience commands a fundamentally different rate than a staff or principal engineer with fifteen years and a track record of leading complex systems. But experience alone is not enough. The specific technologies involved matter significantly. Engineers who specialize in high-demand areas such as machine learning infrastructure, distributed systems, or embedded software in regulated industries often command a meaningful premium over generalist developers, even at equivalent seniority levels.

Industry context also plays a role. Financial services, particularly fintech and quantitative trading, typically pay at the higher end of the software engineering salary range because the value of engineering output is directly tied to revenue-generating systems. Early-stage startups may offset lower base salaries with equity, while large technology companies tend to offer structured compensation bands with significant stock components.

How do you benchmark software engineering salaries accurately?

Accurate tech salary benchmarking requires combining multiple data sources rather than relying on any single survey or job board. No one dataset captures the full picture, and salary data ages quickly in a market where compensation can shift meaningfully within a year.

Useful benchmarking sources include:

  • Compensation platforms such as Levels.fyi, Glassdoor, and Payscale, which aggregate self-reported data from engineers at specific companies and levels
  • Recruiter market intelligence, which reflects what candidates are actually accepting in real time rather than what was reported months ago
  • Salary surveys from industry bodies relevant to your sector
  • Offer data from recent hires within your own organization, adjusted for any market movement since those offers were made

When benchmarking, define the role precisely before pulling any data. A “senior software engineer” title covers an enormous range of responsibilities and expectations depending on the company. Benchmark against role scope, not just title. Filter by location, company size, and industry vertical to ensure you are comparing equivalent positions. Benchmarking a London-based fintech role against a US-wide average, for example, will produce a misleading figure.

What’s the difference between base salary, total compensation, and OTE?

Base salary is the fixed annual cash amount an engineer receives regardless of performance or company outcomes. Total compensation (TC) includes base salary plus all other forms of remuneration, such as bonuses, equity grants, pension contributions, and benefits. OTE, or on-target earnings, is typically used for roles with a variable component, representing what the engineer earns if they hit defined performance targets.

For most software engineering roles, OTE is less relevant than it is in sales. Engineers are more commonly evaluated on total compensation, where equity is often the most significant variable. At senior levels in well-funded companies, equity can represent a substantial portion of overall pay, sometimes exceeding the base salary over a vesting period.

When setting a software engineer compensation package, be explicit about what you are offering in each category. Candidates evaluate offers holistically, and a lower base paired with strong equity may be highly competitive or completely unattractive depending on the candidate’s risk appetite and financial situation. Presenting total compensation clearly, rather than leading only with base salary, allows candidates to make a fair comparison against other offers.

How does location affect software engineering pay in 2026?

Location remains one of the most significant variables in software engineering pay, even as remote work has narrowed some regional gaps. Engineers based in major technology hubs such as London, New York, San Francisco, and Singapore command higher salaries in part because local cost of living and competing employer density drive rates upward.

In the UK, London-based software engineers typically earn noticeably more than those in Manchester or Edinburgh for equivalent roles, reflecting both market competition and living costs. Across Europe, salaries in Switzerland, the Netherlands, and Germany tend to sit higher than in Eastern European markets, though the gap has compressed as remote hiring has expanded the talent pool available to employers in higher-cost locations.

If your organization hires remotely, you will need a deliberate location policy. Some companies pay based on the candidate’s location, others pay a single rate regardless of where the engineer lives, and others use a hybrid approach tied to cost-of-labour indices. Each approach has trade-offs for attraction, retention, and internal pay equity. The key is to have an explicit, defensible policy rather than making location-based pay decisions ad hoc.

Should you pay above market to attract senior engineering talent?

For senior engineering roles with a narrow talent pool, paying at or above the 75th percentile of the market is often a sound investment rather than an unnecessary cost. The opportunity cost of leaving a critical senior role unfilled or filled by the wrong person typically exceeds the incremental cost of a more competitive offer.

Senior engineers at the staff, principal, or VP of Engineering level have options. They are rarely actively job hunting, and the best candidates are evaluating multiple factors beyond salary, including technical challenge, team quality, and leadership. However, if your compensation is visibly below market, it becomes a disqualifying factor that prevents you from even entering a serious conversation.

That said, paying above market indiscriminately creates its own problems. It compresses internal pay bands, creates equity issues among existing team members, and sets a precedent that is difficult to sustain. A better approach is to define a clear compensation philosophy, whether that is to pay at the 50th, 75th, or 90th percentile, and apply it consistently. For genuinely rare skill sets or high-stakes roles, a targeted exception with documented rationale is more defensible than an undefined policy of simply paying whatever it takes.

What are the most common mistakes when setting an engineering salary range?

The most common mistakes when setting an engineering role salary range are using outdated benchmarks, setting ranges that are too narrow, and failing to account for total compensation when comparing against competitors. Each of these errors leads to offers that either fail to attract candidates or create internal pay problems over time.

  • Relying on stale data: Salary surveys published annually can be six to twelve months behind the current market. In fast-moving areas of software engineering, that lag matters.
  • Setting ranges that are too narrow: A salary band with a small spread gives you no room to differentiate between a candidate who meets the minimum requirements and one who significantly exceeds them.
  • Anchoring to internal budgets rather than market rates: What was budgeted six months ago may no longer reflect what the market requires. Budgets should be informed by benchmarking, not the other way around.
  • Ignoring total compensation: Competing on base salary alone while overlooking equity, bonus, or benefits means your offer may appear weaker than it actually is, or stronger on paper than it is in practice.
  • Publishing ranges that don’t match your intent: In markets where salary transparency is increasingly expected, advertising a wide range and then anchoring candidates at the bottom damages trust and increases drop-off during the process.

How Radley James helps with setting software engineering salaries

Radley James works with technology and engineering leaders who need to make competitive, well-informed hiring decisions for senior and specialist roles. Setting the right software engineering salary is one of the earliest and most consequential decisions in any search, and getting it wrong costs time, money, and credibility with candidates.

Through its specialist technology recruitment practice, Radley James supports clients by:

  • Providing real-time market intelligence on software engineering compensation across specific roles, levels, and geographies
  • Advising on total compensation structures that are competitive for the talent segment being targeted
  • Identifying where a salary range will attract strong candidates and where it will limit the field before the search begins
  • Supporting senior and executive engineering searches where compensation strategy is a critical factor in candidate engagement

If you are building out a senior engineering team and want to ensure your compensation approach is grounded in current market reality, speak with the Radley James technology recruitment team to get started.